Right Product, Right Time, Right Value
Our Job is to Build the Ladder
March 16, 2016
Design Great Products
January 14, 2016
When Does Research End?
December 10, 2015
It's your choice-manage risk or let risk manage you!
November 28, 2015
“…product development and risk management are more than just related”
November 7, 2015
There's a great seminar coming up on Risk Management. There'll be lots of meaty commentary. For example: "A company’s ability to understand and man...
There’s never really been truth to the view "build it they will come" , despite the popularity of the movie Field of Dreams. It IS a dream. However,last night, I heard a stronger, more vital metaphor.
The discussion started off when a questioner asked about low hanging fruit, another old business metaphor for business opportunities that were easily picked, with minimal resources.
The first panelist pointed out that in their view, the healthcare "fruit" was now harder to pick, higher in the tree, extending the old metaphor.
The second panelist response, rather than being intimidated or attempting to minimize the metaphoical challenge, was to take the positive view. “Our Job is to Build the Ladder”.
Why is that view more positive?
Simply because higher in the tree also means MORE fruit to pick, when you are there.
So, what’s the consultants job? Where do we add value?
By helping you build your ladder of success in the healthcare market you’re targeting!
Don’t just talk about it! Do it!
Be the success you want to be!
I'm busy working on my blog posts. Watch this space!
March 2016 (1)
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December 2015 (1)
November 2015 (2)